Fujifilm Velvia 50 Sheet Film to Live On, Boxes Get Makeover, Prices to Rise 25%

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The hearts of many a film photographer sank last June when it was reported that Fujifilm would soon be killing off most of its Velvia film lines, including all off the sheet film lines, leaving only 35mm and 120 format films for Velvia 50. If you’re one of the people who went out and began stockpiling the film for future use, here’s some good (and perhaps bad?) news for you: reports of Velvia’s death were greatly exaggerated.

It turns out the popular film — known for its high color saturation and image quality — will continue to be offered for sheet film photographers.

While it’s true that a number of the Velvia lines will be discontinued, the only Velvia 50 line to be sunsetted is 5×7 format. This means 4×5 and 8×10 format Velvia 50 will continue to be produced and offered.

Via PetaPixel